IC Media Direct Shows How Important Online Reputation Management is in 21st Century

Optimizing SEO is more fundamental now than it was towards the end of the 20th century

New York, NY - March 15, 2019 /MarketersMedia/ —

IC Media Direct, a top public relations and reputation management firm, stressed how important it is to build a successful online presence, for both businesses and individuals. Online reputation management is increasingly vital in the 21st Century as more companies understand the importance of focusing on their digital footprint. Rising above the competition is challenging, especially with the quick pace at which technology changes – and the pressure on businesses to keep up.

Optimizing SEO is more fundamental now than it was towards the end of the 20th century, not long after Google launched. With statistics highlighting that 33 percent of people always click on the search engine's top result after inputting a word or term, ensuring positive content is in the number one spot is imperative. IC Media Direct emphasizes that businesses and individuals should adapt to new ways of controlling their online reputation through a smart content management plan. Content marketing is a relatively new technique in comparison to SEO, but is also key for companies hoping to create a positive image. It allows firms to take full control of their branding by formulating a distinctive voice and a clear message through content – whether on websites, blogs or social media platforms – while also promoting their products or services. Trust is key for attracting consumers, and content marketing cultivates a brand that seems reliable and likable while also boosting sales.

With a consistently multiplying array of social media sites to choose from, it's also advisable for companies to choose wisely when it comes to connecting with their target customers. Teens are moving from sites like Facebook, for example, in favor of newer options like Snapchat and Instagram. With live-streaming apps set to excel in 2016, digital natives are migrating to Periscope in striking numbers. With two decades of experience providing companies with the tools to achieve success, IC Media Direct has in-house staff trained in the latest technological and media advances to provide forward-thinking strategies for brands to utilize in the most effective manner.

Founded in 1996, IC Media Direct is a full-service reputation management, marketing and public relations company. With offices in New York and Washington DC, the firm operates globally, serving a range of clients. Experts in formulating campaigns and navigating SEO, the company has generated effective online reputation management strategies for countless clients, including Olympic athletes, celebrities, politicians and Fortune 500 companies. A leading force within the industry, IC Media Direct is an award-winning firm and has been recognized repeatedly by the Small Business Institute for Excellence in Commerce.

IC Media Direct - Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

Contact Info:
Name: ICMD
Email: Send Email
Organization: ICMediaDirect.com
Website: http://www.ICMediaDirect.com

Video URL:

" target="_blank">

Source URL: https://marketersmedia.com/ic-media-direct-shows-how-important-online-reputation-management-is-in-21st-century/492804

Source: MarketersMedia

Release ID: 492804

Latest News

Women strike in Switzerland for fairer pay, more equality

Jun 19, 2019

GENEVA — Women across Switzerland are walking off the job, burning bras and staging other demonstrations to demand fairer pay, more equality, and an end to sexual harassment and violence — the first such protests in the Alpine country in 28 years. Discontent over sexism and workplace inequality is underpinning the "women's strike." Many are also demanding higher pay specifically for domestic workers, teachers and caregivers, jobs typically held more by women. Around midnight in Lausanne, hundreds rallied at the city's cathedral and marched downtown to set wooden pallets on fire, then throwing items like neckties and brassieres onto the...

Experts: Spy used AI-generated face to connect with targets

Jun 19, 2019

LONDON — Katie Jones sure seemed plugged into the Washington's political scene. The 30-something redhead boasted a job at a top think tank and a who's-who network of pundits and experts, from the centrist Brookings Institution to the right-wing Heritage Foundation. She was connected to a deputy assistant secretary of state, a senior aide to a senator and the economist Paul Winfree, who is being considered for a seat on the Federal Reserve. But Katie Jones doesn't exist, The Associated Press has determined. Instead, the persona was part of a vast army of phantom profiles lurking on the professional networking...

UK House of Commons rejects bid to rule out no-deal Brexit

Jun 19, 2019

LONDON — British opposition lawmakers failed Wednesday in their latest attempt to ensure the U.K. can't leave the European Union without a divorce deal. The House of Commons voted 309-298 against setting aside a day later this month to try to pass legislation that would prevent a no-deal Brexit. "This is a disappointing, narrow defeat. But this is just the start, not the end of our efforts to block 'no deal,'" said Labour Party Brexit spokesman Keir Starmer. The governing Conservative Party is holding a contest to replace Prime Minister Theresa May, who quit as party leader last week after...

The Latest: ICC has no reservations about rain at World Cup

Jun 19, 2019

LONDON — The Latest on Day 13 of the Cricket World Cup (all times local): 7:50 p.m. Bristol already has an unwanted record as a Cricket World Cup venue after rain forced a second game to be abandoned without a ball bowled. Cricket fans and critics have questioned why the games aren't being shifted to other days rather than teams being forced to share points. "We put men on the moon so why can't we have a reserve day?" Bangladesh coach Steve Rhodes said half-jokingly. But the International Cricket Council has dismissed the idea of having reserve days for the...

Facebook stops Huawei from pre-installing apps on phones

Jun 19, 2019

LONDON — Facebook said Friday it has stopped letting its apps come pre-installed on smartphones sold by Huawei in order to comply with U.S. restrictions, a move that deals a fresh blow to the Chinese tech giant. The social network said it has suspended providing software for Huawei to put on its devices while it reviews recently introduced U.S. sanctions. Owners of existing Huawei smartphones that already have Facebook apps can continue to use them and download updates. But it's not clear if buyers of new Huawei devices will be able to install Facebook's apps on their own. Facebook's move...

Financial Markets

Market Sanctum is one of the world’s leading news sources for the currency trading community. Our analysts report on the latest changes in the current market, providing in-depth analysis.

Contact us: sales[at]marketsanctum.com